Ranking for a single keyword can be very lucrative (just ask Scott and his tattoos) but ranking for any semi-competitive keyword or phrase is both difficult (especially for new sites) and may not be the most profitable of rankings. Whilst doing a bit of stat research last week I found I was getting a bit of traffic for the term inflatable water slides, after checking on Google I saw my site was currently in the #2 spot but the year old page was getting twice as much traffic as that ranking was generating, time for a bit more research.
In the past two weeks the page has been found 1,435 for the term ‘inflatable waterslide’, however Google Analytics was reporting:
This page was viewed 2,794 times via 147 keywords
So it was getting nearly the same amount of traffic again from 146 different phrases. I won’t list all the phrases here as that would get somewhat repetitive however here’s a selection of the top and bottom. (more…)
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